What attackers do. Attackers make malicious files, processes, services or tasks look legitimate, for example by naming them like system binaries, placing them in trusted-looking paths or faking file extensions. This serves the Defence Evasion tactic.
How to defend. Use application control based on signatures and hashes rather than file names, and baseline where legitimate system binaries live. Endpoint detection rules can compare a process name with its path, signer and expected parent. Show full file extensions to users so double extensions stand out.
Signs to look for. Look for system binary names running from unusual folders, executables with mismatched internal and on-disk names, files with double extensions or right-to-left override characters, and services or tasks with names close to real ones. The common gap is trusting process names in alerts without checking path and signature.